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Privacy Policy

Last updated: 9 July 2026

Alfred is a brand of E2 Partners LLC, a company registered in the Meydan Free Zone, Dubai, United Arab Emirates (“Alfred”, “we”, “us”, or “our”). This Privacy Policy explains how we collect, use, and protect personal data when you visit alfredlabs.ai (the “Site”) or engage our real estate advisory and services. We are committed to handling your data responsibly and in accordance with applicable data protection laws in the United Arab Emirates and the wider GCC.

Information We Collect

We collect information you provide directly and information collected automatically when you use the Site:

  • Contact details you submit — when you complete our contact form or email us, we collect your name, company, email address, and any information contained in your message.
  • Engagement information — details you share with us about your portfolio, requirements, or a prospective engagement.
  • Technical and usage data — such as your IP address, browser type, device information, referring pages, and interactions with the Site, collected through standard web server logs and any analytics tools we may use.
  • Cookies and similar technologies — used to operate the Site and understand how it is used. See “Cookies” below.

How We Use Your Information

  • To respond to enquiries and scope, deliver, and manage engagements.
  • To operate, maintain, secure, and improve the Site and our services.
  • To communicate with you about our services, where permitted.
  • To comply with legal, regulatory, and contractual obligations.

Legal Basis for Processing

We process personal data where it is necessary to perform a contract with you, where we have a legitimate business interest in operating and promoting our services, where you have given consent, or where processing is required to comply with a legal obligation.

How We Share Information

We do not sell your personal data. We may share it with:

  • Service providers who help us operate the Site and our business — for example, our website hosting provider (Vercel) and our contact-form processor (Formspree), which processes contact-form submissions on our behalf.
  • Professional advisers such as legal, accounting, and insurance providers, where necessary.
  • Authorities or third parties where required by law or to protect our rights, safety, or property.

International Transfers

Some of our service providers may store or process data outside the country in which you are located. Where personal data is transferred internationally, we take reasonable steps to ensure it is protected in accordance with applicable law.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, including to satisfy legal, accounting, or reporting requirements, after which it is deleted or anonymised.

Data Security

We implement reasonable technical and organisational measures designed to protect personal data against unauthorised access, loss, or misuse. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Rights

Subject to applicable law, you may have the right to access, correct, update, or delete your personal data, to object to or restrict certain processing, and to withdraw consent. To exercise any of these rights, contact us at hello@e2partners.co.

Cookies

The Site may use cookies and similar technologies to function correctly and to help us understand usage. You can control cookies through your browser settings; disabling some cookies may affect how the Site works.

Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites and encourage you to review their policies.

Children’s Privacy

The Site and our services are intended for businesses and professionals and are not directed at children. We do not knowingly collect personal data from children.

Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date above reflects the most recent revision. Continued use of the Site after changes are posted constitutes acceptance of the updated Policy.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, contact us at hello@e2partners.co.

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